Historical Moschino Collections
February 26, 2016
Before
Moschino became notorious for Jeremy Scott’s outlandish collections house founder Franco
Moschino could have given Gaga a run for her money. Franco filled his runways
with irony and subversion, taking aim at the fashion victims who queued up to
buy his clothes. As our project is very tongue-in-cheek some of these past
collections could be used as a source of inspiration.
AW/89 'Fun Fur' Collection
Franco's AW/89 collection was a take
on Cruella de Vil-style furs that poked fun at the fashion industry’s serious
nature. The result was a collection featuring coats of stitched-together teddy
bears.
SS/94 'Bin Liner' Dress
The T-shirt read 'Il buon gusto non esiste!' which means good taste doesn't exist. Franco underlined his point with a matching skirt made of shredded bin liners
The T-shirt read 'Il buon gusto non esiste!' which means good taste doesn't exist. Franco underlined his point with a matching skirt made of shredded bin liners
AW/01 ‘Domestic Role Play’ Collection
Models took on the roles of housewives in a play on gender stereotypes. The collection included stereotypical outdated representations of women, such as, girls wearing rollers and dressing gowns and them talking on the phone.
Models took on the roles of housewives in a play on gender stereotypes. The collection included stereotypical outdated representations of women, such as, girls wearing rollers and dressing gowns and them talking on the phone.
SS/14 'Greatest Hits' Collection
Rosella Jardini, the right-hand woman who took over as creative director after Franco's death in 1994, continued to use irony within the collections. Her last show was a barnstorming celebration. The show included Franco's favourite model, Pat Cleveland (wearing a dress made of the Italian flag and covered in cows), and a live performance of I Am What I Am by Gloria Gaynor.
Rosella Jardini, the right-hand woman who took over as creative director after Franco's death in 1994, continued to use irony within the collections. Her last show was a barnstorming celebration. The show included Franco's favourite model, Pat Cleveland (wearing a dress made of the Italian flag and covered in cows), and a live performance of I Am What I Am by Gloria Gaynor.
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